Thursday, September 5, 2013

Designer Tidbits: Lily Ashbury

Stroll down the street in style with High Street by Lily Ashbury for Moda Fabrics. This fashionable collection celebrates all things bold and bright! Big florals in colors that capture the essence of Summer are just what you need to round out the season. Stephanie of Lily Ashbury is here to tell us all about High Street, so keep reading for a closer look and a GIVEAWAY!



Q: Where did you find your original inspiration for High Street?
A: I often walk to my studio on sunny mornings. Along the way I wander through a popular shopping district full of lovely boutiques and cafes. This collection was inspired by all of the colorful and fashionable window displays along the way. 
 

Q: What was your “aha” moment in designing this collection?
A: For me it's all about color. I can create a design that works well in black and white but if the color version doesn't work then it won't make the cut. My “aha moment” is always when I manage to get a color way working. At that point I like to take a break and quit working for the rest of the day. I have learned that if I over analyze color I tend to start second guessing my choices. 
 

Q: What would be your collection's theme song?
A: Funny you should ask that. I love to assign music genres to my work. It really gets me in the mood to create! For High Street it has to be "Downtown" by Petula Clark.

Q: Tell me about your sewing machine. What kind do you have?
A: I have a Janome 2030 QDC that I bought on sale a few months back. I love it! 
 

Q: What is your favorite part of the fabric industry?
A: I am a relative newcomer to this industry. I spent many years as an illustrator for advertising agencies and corporate clients. So I would have to say my favorite thing about this industry is that I am still learning. It's a wonderful thing to reinvent yourself creatively it keep things fresh and interesting. 


Q: From what aspect of your life do you draw creativity?
A: I draw inspiration from many places but I think my iPad Googling obsession has become the front runner. It's so cool in this day and age to be able to research anything with such immediacy. I remember having to go to the library to access visual inspiration. I often wonder how I managed back then. 


Q: What is your design process?
A: I usually do my sketching in the evening, sometimes with a glass of wine in hand. I then scan my sketches and work on them in Photoshop or Illustrator. I use a Cintiq which is a large computer monitor that you draw directly on with a stylus. I love it because it feels so much more natural than using a mouse. 
 

Q: What is your favorite print in the collection?
A: For my favorite print in my High Street collection I'd have to say it's a tossup between Brigitte in Clementine and Chloe in Tonal Grey.


Q: What is the most challenging part of the design process?
A: I would have to say color is the most challenging part for me. I have a natural desire to place complementary colors side by side because this creates so much visual punch. However, I have learned this can create printing issues on fabric so I have had to learn to work around this.

Q: What are your favorite and least favorite colors and why?
A: My favorite color for quite awhile has been vermillion (bright orangey red). In terms of colors I don't like, that is tough, color is just so wonderful! However if I had to choose I would go with dusty rose. I'm not a huge fan of 80's music either so maybe it's guilty by association.

Now that you have gotten a closer look at High Street, we bet you are itching to sew something with it! Lucky for you, we are giving away a prize pack to one lucky reader! Comment below letting us know what you would make with High Street for a chance to win a Layer Cake and High Street Quilt Pattern by Lily Ashbury.

UPDATE! Our winner has been chosen! Congratulations to Susan, who said "What a delightful interview. I'd love to win, a zig zag quilt in the orange, plum, pinks is in my future." You have been emailed! Thanks for playing, everyone!

467 comments:

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Kris said...

I've been eyeing this beautiful fabric. I would make a throw quilt:0)

Reb Thack said...

I would make a pretty weighted blanket for my Autistic 6 year old daughter for Christmas. She LOVES these colors :-)

Pamela said...

Such vibrant colors - love them!

Anita Gambrell said...

I am into quilts right now so I would definitely make a quilt or maybe some handbags.

quilt455 said...

I would make a sewing machine cover, wall hanging and fabric baskets for my sewing room. I have be searching for fabrics to make these project and this is perfect. Thanks for the chance.

Beth said...

This is a gorgeous line! My cousin's daughter is 16, and we recently toured some colleges. If I get started now I'll be sure to have her college freshman quilt finished in time. I'd love to send her off with some Lily Ashbury.

mdupka said...

I would like to sew a quilt for my niece, she loves this colors ...

Helen L said...

Amazing fabric!!! I LOVE the colors and the images!!! I'd make a quilt, and then a carrying case for my tablet so I could looks at the prints and colors all the time!!!

Sarah_L_N said...

I would make the quilt using that pattern, it shows off the fabrics perfectly!

Gemini Jen NZ said...

This is such a gorgeous range! I love the colourways, so delightful - I think I would have to hunt through my copious folders of patterns to find a lovely single bed quilt for my friend's daughter.

Ruby Rose said...

This would make a perfect quilt for my teenage granddaughter's room.

Debby said...

I adore this line! I am making a jelly roll pattern from Villa Rosa Designs right now! Ordered fabric for the borders and backing because this top will not be laying around- it will be off to the quilter's. Gorgeous! Love the oranges!

KrisD said...

The colors in this line just scream girlie to me! I have 3 granddaughters and there would definitely be a lap quilt in the works for one of them if I were to win. Thanks so much for the chance to win!

Four dogs and one quilter said...

Love the colors! Would make a bag for my daughter.

Doodlebug Gail said...

I would make a lap quilt for a dear friend who is having a really stressful time at the moment.

Heidi [Grizz-n-Dove] said...

I'd make a sophisticated baby quilt!

MaryLou said...

I love this line ~ the rains are soon arriving & this would be perfect to perk me up during the wet months. LOVE it ..


minamiwa@msn.com

Mariana Galvagno said...

This is a beautiful line! Id make a quilt for my sister! Thanks!

Jane S. said...

I'd make a lap quilt for my mother...my dad is terminally ill and she can use extra hugs right now.

Christina said...

This would make a perfect nursery set for my sister-in-law! christina112358 at gmail dot com

Sandy D said...

These fabrics are great and are calling for an awesome bag to made out of them.

DeEtte said...

I love the orange and pink tones of this fabric group...I would make a quilt and bed pillows for my guest room. Just lovely!

Katelyn Vawter said...

I would LOVE to get my hands on some of this beautiful fabric to make dresses/skirts for my beautiful nieces! It is bright and gorgeous - matches their little (big) personalities!

Judy B. said...

I would love to make a kitchen table topper with this BEAUTIFUL fabric :)

Birgit Fuchsbichler said...

Such beautiful fabric! It would make a beautiful quilt to remember summer during the upcoming cold season!

lisa cox said...

Great fabric! Thanks for the chance.

Theresa Proctor said...

I AM IN LOVE with that fabric!!!!!! I've made quilts for everyone in my family...almost done w/ my hubby's anniversary quilt. I have never made a quilt just for ME. These fabrics have inspired me to do something for myself!!!! Great job on these fabrics! (fingers crossed) Thanks!

Francis Paul said...

I love the bold colors and design! I would make a lap quilt if I won this great give away :-)

Jacklynn said...

Such beautiful fabric! I would make a quilt for one of my great niece's - three sweet girls ranging from two to five - perfect for one of their rooms!

Txcropper said...

Love the fresh, clear colors! Can't wait to sew with them.

Whitney said...

Gorgeous colors! I use a lot of the same colors in my daughter's room. This collection would make a fabulous quilt for her =]

Brandy Pettit said...

I would make a couple smallish play quilts for my nieces, being 2 & 3 years old I think they'd love the brilliant colors and designs on the fabric. Thank you for sharing your process Lily!
~Brandy
brandizzle7133 at yahoo dot com

Santee Bobbie said...

I'm loving this collection. I'd show off these fun prints on a field of Chloe Tonal Grey,just like the picture in your blog (which I love).
Bobbiesews

Paula said...

I'd make a lap quilt for myself.

Deb said...

Very classy and gorgeous fabric. I'd use it to make a quilt for myself!

Kathy said...

How about a patchwork trimmed tablecloth? This is a very pretty line of fabric. Thanks for the giveaway!

Elley Z said...

Love this fabric - I would need to mull over what I would make, but no matter what it would be bright and cheery.

Paul in Boston said...

these fabrics would make some lovely hexagon flowers.

Remona said...

OOHHH I have to order this! So pretty.

Anonymous said...

I would love to make a traditional pieced pattern-I love taking bright modern fabrics and using them for a traditional quilt. The greys are fantastic!

mik41 said...

Just beautiful fabrics! I have an apron pattern that has five or six tiers of ruffles as the apron skirt and I can just imagine how lovely it would be sewing with the High Street collection!

Kim

Kristine said...

I'd make a quilt for my daughter. I know she would love these bright floral prints.

MaryAnn in Okla said...

Oh,how could I skip making the High Street quilt???..Then I could make placemats for my Thanksgiving table..Being able to be part of this group of quilters,is amazing!!...

Miggsie said...

This is gorgeous! I'd love to make a throw for our study/reading room - the bright colors and beautiful prints would really liven up an otherwise very neutral room.

Deb C said...

Love the colors of this collection. I have a paper piecing project in mind that would look super in this fabric.

Thelma said...

I've yet to make a Swoon quilt, by Camille Roskelly, I think the large prints in this family of fabric would look great in those large Swoon blocks.

Katie Cohagen said...

Love the colors! I would definitely make myself a tote bag!

Nita said...

I have any number of quilts in my to-do wish list. I'd make one of them for sure :)

Bunny Wilson said...

The fabrics are stunning! I'm finishing up my very first quilt for my grandson and am itching to get started on my second. This would make a lovely quilt for my daughter-in-law.

Janan said...

I am currently collecting "hexies" and orange is my favorite color. I just simply love High Street, the oranges are so yummy!! Would love to win the layer cake to add to the project!

Renee G said...

This is gorgeous. I'd love to make an apron and placemats for my kitchen.

Michele BaDour said...

Bolder than my 'norm', who knows what chances I'd take. I am trying to think smaller (than queen size quilt) nowadays, so perhaps a lap throw to take to one of the local nursing homes.

Kristin Betts said...

I would love to make a lap quilt that I can have in the living room this winter when all the Christmas decorations are put away. Those gorgeous, warm colors will brighten everything up!

kymberley hail said...

I would make some cute bubbles skirts for my girls and also some patchwork owls and or a dress for my niece.
Good luck to everyone,
Thank you for the chance to enter.

Kerri said...

All I can say is WOW! Love the bright colors. I love the quilt pattern shown and am off to look for it right now. I would love to try some of this fabric.

Travelschus said...

You know how sometimes you see a fabric line that sends your mind reeling? This is delicious fabric!

Lostinspace said...

I love this fabric and off the top of my head I would say I'd like to make the pattern for the Gemma quilt kit, I think it would look great with the High Street fabrics, with a different combination for each star it could be fabulous!

Carol Jordan said...

Your color palette is just perfect for me. I love tomato reds and oranges. Look forward to seeing the bolts themselves.

sandy said...

With that beautiful fabric I would make a table runner so I could enjoy the colors three times a day while I ate. Thanks for the chance to win.

barbara woods said...

I would make a quilt

Kate said...

Beautiful colors! I would love to make a quilt for my dinning room table for next spring, all bright and cheerful after our long,long winter.

Gigi Pereira said...
This comment has been removed by the author.
Gigi Pereira said...

I think this would make a beautiful Trip Around the World. How lovely.

Sinta Renee said...

I am in love LOVE with this line of fabric! I have to have some... or a lot! he he he. Fall is my favorite time of year... so a quilt for MY bed would be great... and maybe cover my lampshade too! Some hangers for my closet... yeah, the wheels are turning!

Judy B. said...

juannbart@yahoo.com

gherkin said...

It would have to be a quilt for my baby! So lovely!

Quilting Tangent said...

I would make a quilt with all the wonderful fabrics.
24Tangent@gmail.com

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